How InvoBlox Scaled Faster with a Future-Ready Digital Strategy

From low visibility to industry recognition — discover how we helped InvoBlox expand reach, build authority, and drive qualified leads through our digital strategies.

Project Overview

We partnered with InvoBlox, a leading provider of blockchain solutions in the B2B niche, to help them achieve their marketing goals through Google Ads PPC services. Our objective was to generate increased brand awareness and drive qualified leads to their website.

Challenges

InvoBlox, like many B2B tech companies, faced challenges in reaching their target audience within the complex and ever-evolving blockchain technology space. They needed a PPC campaign that could effectively target the right decision-makers and generate high-quality leads.em achieve their marketing goals through Google Ads PPC services. Our objective was to generate increased brand awareness and drive qualified leads to their website.

Our Solution

To address InvoBlox requirements, we implemented a comprehensive Google Ads PPC campaign that included the following elements:

01.

Keyword Research

We conducted in-depth keyword research to identify relevant search terms and phrases that potential clients would use to find blockchain solutions.

02.

Targeted Campaign

We created targeted search campaigns focused on specific blockchain services offered by InvoBlox. This ensured our ads appeared to users searching for relevant solutions.

03.

Landing Page Optimization

We optimized InvoBlox landing pages to ensure a smooth user experience and encourage conversions.

04.

Conversion Tracking & Reporting

We implemented conversion tracking to measure the effectiveness of the campaign and identify areas for improvement.

Results

We have delivered impactful results for a B2B client using a strategic and data-driven approach.

Clicks

0 K

Impression

Leads Generated

$ 0 k

Total Cost

This translates to a cost-per-acquisition (CPA) of approximately $147. This metric is important to consider when evaluating the success of B2B PPC campaigns, though the ideal CPA can vary depending on the industry and the value of a qualified lead.

In addition to the results above, the campaign also helped InvoBlox achieve increased brand awareness within the target audience. By appearing in relevant search results, InvoBlox was able to position itself as a thought leader in the blockchain solutions space.

Overall, the Google Ads PPC campaign was a success for InvoBlox. It generated a significant number of qualified leads and increased brand awareness within the target audience.

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SERP Venture completely transformed our online presence. Within six months, our website moved from obscurity to ranking on the first page of Google for multiple competitive keywords. Their detailed SEO strategies and regular updates kept us informed every step of the way. We’ve seen a 150% increase in organic traffic, and our leads have more than doubled. SERP Venture has been a game-changer for our business!

Julia M Chief Executive Officer

The results we achieved with SERP Venture’s Google Ads management were beyond our expectations. They built highly targeted campaigns that immediately boosted our website traffic and generated quality leads. Their attention to detail and focus on ROI ensured that every dollar spent delivered value. Thanks to their expertise, we’ve experienced a 40% increase in conversions and significantly improved our cost-per-click.

David J Owner Elite Home Renovation

Partnering with SERP Venture for Meta Ads has been one of our best business decisions. They understood our audience perfectly and created ad campaigns that resonated. The engagement on our Facebook and Instagram pages skyrocketed, and we saw a 30% jump in online sales within just three months. Their ability to balance creativity with data-driven strategies is truly impressive.

Sarah Founder, Lifestyle Boutique

Results-driven digital marketing agency specializing in SEO, PPC, social media marketing, and web development. We help businesses of all sizes enhance their online presence, connect with their audience, and achieve measurable growth through strategic, data-driven solutions.

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